Int'l Alsace Varietals Festival Technical Conference
Come listen to and interact with winemakers from around the globe as they discuss winemaking and grape growing specifically for Alsace varietals. Light Breakfast will be served.
How Sweet it is …or... How Sweet is it?
A discussion on the comparative techniques and trends in growing and producing Alsace Varietal wines in New Zealand and North America.
8:30am Welcome – AVWA President, Kristy Charles
8:35am Introduction and Moderator – Glenn McGourty, M.S. Farm Advisor UC Cooperative Extension, Mendocino County
8:45am The International Riesling Federation
Speaker: Janie Brooks Heuck, IRF Director & Managing Director, Brooks Winery
A presentation of The Int’l Riesling Federation’s “IRF Riesling Scale” and a talk about the promotion of “Summer of Riesling”, whose concept was created in 2008 to encourage more wine drinkers to try Riesling.
9:00am The New Zealand Riesling Challenge
Speakers: David Strada, U.S. Marketing Manager, NZ Winegrowers
Chuck Hayward, Wine buyer & Columnist, JJ Buckley
In 2010, 48 tons of grapes were harvested from one block of the Mud House Vineyard in Waipara Valley on the South Island. The grapes were hand picked, loaded into 132 bins, and delivered to twelve winemakers across New Zealand. One block of grapes, twelve distinctly different wines. The yield was 3,000 mixed cases including one bottle of each winemaker's wine. The result is a fascinating look at terroir and technique. There will be discussion and tasting.
10:00 am Break
10:15 “Best of Appellation”
Speaker: Clark Smith, Director Best of Appellation for Appellation America
The discussion will cover the goal to make American wines competitive with the European system by moving beyond varietal judging to the characterization of the regional typicality of our 307 AVAs, thus connecting the consumer to the style diversity now available. There will be a focus on Anderson Valley whites.
11:00am Psycho-Sensory Research
Speaker: Tim Hanni, MW
This will be an Alsatian-focused presentation of Mr. Hanni’s psycho-sensory research. He will discuss cleaning up inconsistencies in historical perspectives. There will also be a discussion of market opportunities (including sweet wine drinkers) and how to avoid the 'wine and food trap' that undermines wine purchases at the end of the day.
12:00 Break
12:15 Cooking Demonstration
Speakers: Chef Beau MacMillan, Food Network Star, Exec. Chef at Sanctuary at Camelback Mountain Resort
Chef Francois de Melogue, Creative Hospitality Solutions, Claudia Springs Winery
The chefs will create Alsace and Asian-style dishes for attendees during an educational and entertaining cooking demonstration to highlight why each style pairs beautifully with the wine. They will share food and wine pairing tips, and the audience will sample their creations at the Grand Tasting– a great way to learn more about the versatility of Alsace-style whites!
Location: Mendocino County Fairgrounds at 14400 Highway 128 in Boonville. Light breakfast is included.